Monday, August 17, 2009

Task 5: Video Reflections - Don Norman

Don Norman's talk was quite interesting. He's main focus is to try to understand what beauty is about. Some example's he talks about is Allesi's Gold Plated Juicer, where people don't even use it for juicing but to keep it for a design point of view, a conversation starter. Also in the same picture the knife, where he talks about the shape, balance, and how sharp it is.

He also talks about things being sub-conscious to us, such as where you do a search in google and the amount of result pages are shown at the bottom with the amount of letter "O". You don't really pay attention to it but its always been there as a sub-conscious effect.

Don mentions that, when in the workplace, if the environment is a fun, happy or anything that is a positive experience, it affects us. It allows us think out of the box without knowing it.

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